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Illustrations for Walborg Ventures
I was challenged with designing three illustrations for a startup company, a project in which I explored Adobe Illustrator and worked closely with a client.
The client felt their old icons were too clumsy and heavy and wanted a more elegant look. The design was to be "fit for a queen".
I suggested a sketched, smooth look that would suit the client's wish for a feminine and modern, yet professional design.
For sketching I used a Wacom tablet and Adobe Illustrator, after which the client and I decided on a look and feel to go with.
The new icons add an elegant touch and communicate the brand's aesthetics while enhancing the page content.
The final design was presented in three different color ways, of which the client chose to go with the pink version to further enhance the feminine aspect of the company. The project was conducted in less than a week, including initial sketching on paper followed by digital enhancement in Adobe Illustrator. The client was involved in two feedback sessions and was very pleased with the end result.
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